Senior Content Writer

Department: Marcom
Project Location(s): Bangalore
Education: Bachelor’s degree in Marketing, English, Journalism or relevant field

Job Summary:

We are looking for a dynamic content creation and messaging powerhouse to represent AscentHR’s branding efforts. AscentHR is a boutique HR consultancy and advisory firm with roots in payroll processing and compliance management. As you join our team, you will become part of a flat-structured organization, people-centered, delivery-led company culture and hone on cross-functional expertise.

Role Expectations

• Research industry-related topics

• Represent our company with a comprehensive understanding of our offerings, SLAs, image, and vision

• Prepare well-structured drafts using digital publishing platforms

• Create short as well as long-form content such as blogs, case studies, whitepapers, and authored articles

• Interview industry professionals and incorporate their views in blog posts

• Edit and proofread written pieces before publication

• Work with SEO professionals to internalize keyword research and use SEO guidelines to optimize content as needed

• Identify customers’ needs and recommend new topics

• Update our websites as needed

• Collaborate with designers & social media specialists to produce advertisements, promotional campaigns, and creation of targeted advocacy groups or reputation management campaigns as needed

• Develop a vision for the brand image and brand voice


• Improving and safeguarding the company’s image in social networks and media

• Creating fresh content or repurposing existing collateral for distribution in media statements, social media, and mass media channels

• Reviewing the need for the creation of long-form content to relate with blogposts, newsletters, authored articles in the public domain, and social media posts

• Building content for posts that establish and maintain our domain authority in discussion groups, townhalls, awards submissions, and panel discussions.

• Creating internal and external direct mailers, creative promos and reputation building campaigns for us and our subsidiaries as required


• Proven work experience of 6-8 years as a Content Creator, Copywriter or similar role

• Portfolio of published articles

• Excellent writing and editing skills in English

• An ability to fact-check long-form content pieces

• Familiarity with SEO

• Bachelor’s degree in Marketing, English, Journalism or relevant field

• Exceptional project management skills with an ability to plan and deliver on multiple tasks in tandem

• Excellent presentation, communication, and interpersonal skills

• A positive and enthusiastic persona who can interview employees, external parties, and stakeholders to glean data and create engaging write-ups

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